We bring world class best practice marketing strategies and techniques used by large companies to help airlines, airports, and mid-size aerospace companies grow and establish competitive advantage.
Contact us if you are interested in growing your business using industry best practices - we offer a one-day workshop to help you ramp up your procurement, marketing, and operations efforts immediately.
AFFILIATIONS & PAST COMPANY WORK
How we have helped drive industry leading results
IDENTIFIED OVER $30 MILLION IN PROFIT OPPORTUNITY
Helped an Aerospace Wheels & Brakes business leverage their data in antiquated systems to understand how to serve customers differently by their respective profitability levels. Read more...
INCREASED SALES CAPACITY FOR 63 SALES REPS AND INCREASED REVENUE COVERAGE BY $316 MILLION
Helped a major airline re-calibrate their salesforce by aligning resources with the greatest opportunities. Developed and executed extensive change management, core competencies, and skill-mix changes. Read more...
Kick-start your growth and performance with our 1-day workshop
Jump start your marketing capabilities with a 1-day workshop. In this workshop we will show you best practices used by the top aerospace companies. You don't have to be a $40billion company to perform like one!
Welcome to Outperforma Consulting Group
I am the founder and Managing Director of Outperforma Consulting Group, a management strategy firm with extensive experience in designing, leading, and implementing enterprise-wide transformational initiatives using proven strategies and tactics that get results.
We developed our expertise while working at major aerospace firms including airlines and manufacturers. We have also worked with firms such as McKinsey, BCG, Booz-Allen Hamilton, A.T. Kearney and Deloitte.
We help executives in sales, marketing, and operations, to devise transformational strategies that are used by world class industry leaders. We also explore various topics in business analytics, such as digital strategy, quantitative methods, business and financial statistics, emerging ideas and technologies, big data, and data visualization through the Harvard Business Analytics Program.
Our goal is to bring these cutting edge capabilities to businesses that don't have these capabilities today.
Our core services.
Examples of results of our work.
Helped turn around an unprofitable cabin manufacturing and engineering business that was losing money by growing revenue 10% and profits by 14%.
Devised creative sales and pricing strategies to drive more profitable growth
Implemented Program Management best practices to drive on-time, on-budget product development programs
Helped an aircraft wheels & brakes business identify over $30 million in profit opportunity and better align investments with their most profitable customers.
Mapped detailed customer-specific P&Ls to determine profit drivers and value erosion
Located profit actually generated and then given back to customers via un-disciplined managing of cost-to-serve, discounts, and customer profitability strategies
Helped a regional jet avionics business transform their sales force to focus on prime selling opportunities, eliminate non-value add activities, and ultimately free up nearly 40% of their time to focus on prime selling activities.
Eliminated non-core activities (customer support, chasing POs, etc.)
Identified key revenue generating activities
Helped a leading airline reduce costs by over $204 million over two years by leveraging airport technology, transforming the airport experience, and reducing labor and supplier costs.
Deployed over 30 technology projects in the lobby, ticket counter, baggage claim, gates, and ramp
Developed new roles and transformed lobbies into kiosk bays
AS A STRATEGIC LEVER
It is bold and usually very difficult. It requires commitment and strategic fortitude. The results, however, create sustainable, competitive advantage that can enable a company to enjoy results they have not been able to attain before.
Transformation comes in all shapes and sizes. Enterprise-wide, functional, value stream level, or even business processes. They are not just projects. They are the "big idea", they are the catalyst that have "tipping point" characteristics where the goal is to achieve a true step-function change.
Our clients don't want incremental change, but truly transformational, where change management is critical, cross-functional and organizational engagement is key and there is some type of burning platform.